
THE WHY
SEVEN27 was born from pain, love, and a promise.
My sister Kayla and I had a dream to build a brand together. Before we ever got the chance to put it in motion, she was taken from us — a victim of senseless violence.
She was everything to me: loyal, loving, supportive, vibrant, fearless, funny, full of life. She loved family, basketball, money & hoes lol. She conquered every room she walked into, she believed in chasing after what you want & not letting a soul stop you from doing it.
SEVEN27 is named after her birthday, July 27, and it’s built on everything she stood for: strength, passion, and not backing down, no matter what life throws at you.
This isn’t just a brand. It’s her legacy.
It’s for Kayla — and for anyone who’s ever had to turn heartbreak into something empowering.
Welcome to SEVEN27.

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